Privacy Policy
Last updated: May 6, 2026
1. Introduction
Welcome to Optirank Studio LLC ("Optirank Studio," "we," "us," or "our"). We are a professional SEO and digital marketing agency incorporated in the State of Delaware, United States, providing services to businesses worldwide. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website at optirankstudio.com or engage our services.
By accessing or using our website, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy. If you do not agree with the practices described herein, please discontinue your use of our website.
This policy applies to all information collected through our website, email correspondence, social media interactions, and any other digital touchpoints operated by Optirank Studio LLC. It does not apply to third-party websites or services that may be linked from our site, which have their own independent privacy policies.
If you have questions about this policy or wish to exercise any of your privacy rights, please contact us at privacy@optirankstudio.com. We are committed to responding to all privacy-related inquiries within 30 days of receipt.
2. Information We Collect
We collect information you provide directly to us, information collected automatically when you visit our website, and information obtained from third-party sources. The categories of information we collect include:
Information You Provide Directly
When you fill out a contact form, request a free audit, subscribe to our newsletter, or communicate with us directly, we may collect:
- Full name and job title
- Business email address and phone number
- Company name and website URL
- Business location and industry vertical
- Details of the services you are inquiring about
- Any other information you voluntarily include in your messages or forms
Information Collected Automatically
When you visit our website, certain information is automatically collected by our servers and third-party analytics tools, including:
- IP address and approximate geographic location
- Browser type, version, and operating system
- Pages visited, time spent on each page, and navigation paths
- Referring website or search query that brought you to our site
- Device type (desktop, mobile, tablet) and screen resolution
- Date and time of each visit
Analytics and Behavioral Data
We use Google Analytics 4 and similar tools to collect aggregated analytics data about how visitors interact with our website. This data helps us understand usage patterns, identify popular content, and improve user experience. Analytics data is typically associated with a pseudonymous identifier rather than directly identifying you by name.
Form Submission Data
All information submitted through contact forms, audit request forms, or any other on-site forms is stored securely in our CRM system. This data is used exclusively for the purpose for which it was submitted — to respond to your inquiry or fulfill your service request.
Cookies and Tracking Technologies
We use cookies, web beacons, pixel tags, and similar tracking technologies to enhance functionality, personalize content, and analyze website traffic. Please refer to our Cookie Policy for full details on the types of cookies we use and how to manage your preferences.
3. How We Use Your Information
We use the information we collect for legitimate business purposes, always in accordance with applicable data protection laws. Specifically, we use your information to:
Service Delivery and Communication
- Respond to your inquiries, quote requests, and audit submissions in a timely manner
- Provide, manage, and deliver the digital marketing services you have engaged us to perform
- Send service-related communications such as project updates, reports, and invoices
- Facilitate onboarding and maintain our ongoing client relationship
Website Improvement and Analytics
- Analyze website traffic patterns and user behavior to improve site structure and content
- Monitor and resolve technical issues, security threats, and performance bottlenecks
- Conduct A/B testing and user experience research to optimize conversion rates
- Understand which services and content resonate most with our audience
Marketing Communications
With your consent, or where we have a legitimate interest in keeping you informed, we may send you marketing emails featuring SEO tips, industry insights, case studies, and information about our services. You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any email we send, or by contacting us directly at privacy@optirankstudio.com. Opting out of marketing communications will not affect your receipt of transactional or service-related messages.
Legal Compliance and Protection
- Comply with applicable laws, regulations, legal processes, and governmental requests
- Enforce our Terms of Service and other applicable agreements
- Protect the rights, privacy, safety, or property of Optirank Studio LLC, our clients, and the public
- Detect, prevent, and respond to fraud, abuse, or security incidents
5. Third Parties
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information with carefully selected third-party service providers who assist us in operating our business, subject to strict confidentiality obligations. These include:
Analytics and Advertising Partners
- Google LLC — Google Analytics (website analytics), Google Ads (paid advertising measurement), Google Tag Manager (tag management). Data processed under Google's Privacy Policy and Data Processing Terms.
- Meta Platforms, Inc. — Meta Pixel (advertising attribution and audience building for Facebook and Instagram campaigns). Data processed under Meta's Data Policy.
Infrastructure and Operations
- Cloud hosting providers — Our website and client data are hosted on enterprise-grade cloud platforms with SOC 2 compliance and robust data security standards.
- Email service providers — We use third-party email platforms to send transactional and marketing communications. These providers process email addresses and interaction data on our behalf.
- CRM software — Client contact information is stored in a customer relationship management system to manage our business relationships efficiently.
- Payment processors — Where applicable, payment information is processed exclusively by PCI DSS-compliant payment processors. Optirank Studio LLC does not store full credit card numbers or payment credentials on its own systems.
Legal Disclosures
We may disclose your personal information if required to do so by law, in response to a court order or subpoena, or if we believe in good faith that such disclosure is necessary to protect our rights, prevent fraud, or respond to a government request. In the event of a merger, acquisition, or sale of all or substantially all of our assets, your personal data may be transferred to the acquiring entity, subject to the same or equivalent privacy protections.
We require all third-party service providers to maintain appropriate technical and organizational security measures and to process personal data only in accordance with our written instructions and applicable data protection laws.
6. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. Our general retention schedule is as follows:
Prospective Client and Inquiry Data
Information submitted through contact forms or audit requests is retained for up to 24 months from the date of last contact. If a business relationship is not established within this period, the data is securely deleted or anonymized.
Active and Former Client Data
Data related to active client engagements, including contracts, deliverables, communications, and billing records, is retained for a period of 3 years following the conclusion of the engagement. This retention period is necessary to comply with financial record-keeping requirements, respond to any post-engagement disputes, and provide continuity of service if the client re-engages our services.
Website Analytics Data
Aggregated and pseudonymous analytics data is retained for up to 26 months, consistent with Google Analytics' default data retention settings. This data does not contain directly identifying information and is used solely for website performance analysis.
Marketing Communication Data
Email addresses subscribed to our marketing list are retained until you unsubscribe or request deletion. Records of unsubscribe requests are retained for a reasonable period to honor your opt-out preference and comply with anti-spam regulations.
Cookie and Tracking Data
Cookie data retention periods vary by cookie type. Essential session cookies are deleted when you close your browser. Analytics and marketing cookies may persist for up to 2 years depending on the specific cookie. Please see our Cookie Policy for individual cookie retention periods.
When personal data is no longer required, we securely delete or anonymize it in accordance with industry best practices. Where anonymization is not technically feasible, we implement access restrictions and other controls to limit exposure.
7. Your Rights
Depending on your location and applicable law, you may have certain rights regarding your personal information. We are committed to honoring these rights promptly and transparently.
Rights Under the GDPR (EU/EEA/UK Users)
If you are located in the European Union, European Economic Area, or United Kingdom, you have the following rights under the General Data Protection Regulation (GDPR) or UK GDPR:
- Right of Access: You may request a copy of the personal data we hold about you and information about how it is processed.
- Right to Rectification: You may request correction of inaccurate or incomplete personal data.
- Right to Erasure ("Right to be Forgotten"): You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent.
- Right to Data Portability: You may request to receive your personal data in a structured, commonly used, machine-readable format, and to have it transmitted to another controller where technically feasible.
- Right to Restriction of Processing: You may request that we limit the processing of your personal data under certain circumstances, such as while a dispute about accuracy is resolved.
- Right to Object: You may object to processing based on our legitimate interests or for direct marketing purposes. Where you object to direct marketing, we will cease processing immediately.
- Rights Related to Automated Decision-Making: You have the right not to be subject to solely automated decisions that produce legal or similarly significant effects.
To exercise any of these rights, please contact us at privacy@optirankstudio.com. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority if you believe your data has been processed unlawfully.
Rights Under the CCPA (California Residents)
If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), grants you the following rights:
- Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, the sources of that information, the business purposes for collection, and the categories of third parties with whom we share it.
- Right to Delete: You may request deletion of personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You may request correction of inaccurate personal information we maintain about you.
- Right to Opt Out of Sale or Sharing: We do not sell personal information. We do not share personal information for cross-context behavioral advertising without consent.
- Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.
To submit a verifiable consumer request, please contact us at privacy@optirankstudio.com with the subject line "CCPA Request." We will acknowledge your request within 10 business days and fulfill it within 45 days.
8. Data Security
Protecting your personal information is a responsibility we take seriously. We implement a combination of technical, administrative, and physical safeguards designed to protect your data from unauthorized access, disclosure, alteration, or destruction.
Technical Safeguards
- SSL/TLS Encryption: All data transmitted between your browser and our website is encrypted using industry-standard SSL/TLS protocols. Our website enforces HTTPS across all pages.
- Secure Data Storage: Personal data is stored on servers with encryption at rest, access control policies, and regular security patching.
- Access Controls: Access to personal data is restricted to authorized personnel who require it to perform their job functions. Multi-factor authentication is required for all administrative access.
Administrative and Operational Safeguards
- Regular internal security audits and vulnerability assessments
- Data minimization practices — we collect only the data we need
- Employee training on data protection and security best practices
- Vendor due diligence to ensure third-party processors maintain appropriate security standards
Data Breach Notification
In the event of a data breach that poses a risk to your rights and freedoms, we will notify you and the relevant supervisory authorities as required by applicable law. For breaches subject to GDPR, we will notify the relevant supervisory authority within 72 hours of becoming aware of the breach, and affected individuals without undue delay where the breach is likely to result in high risk.
Despite our best efforts, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. If you have reason to believe your interaction with us is no longer secure, please contact us immediately at privacy@optirankstudio.com.
9. Children's Privacy
Our website and services are directed exclusively to business professionals and are not intended for individuals under the age of 13. We do not knowingly collect, solicit, or process personal information from children under 13 years of age.
If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us at privacy@optirankstudio.com. Upon verification, we will take prompt steps to delete such information from our records.
Users in certain jurisdictions may need to be older than 13 to use our services. For example, in the European Union, the minimum age of digital consent may be 16 in some member states. We encourage parents and guardians to monitor their children's online activity and to help enforce this policy.
10. International Transfers
Optirank Studio LLC is headquartered in the United States, and our third-party service providers may be located in various countries around the world. As a result, your personal information may be transferred to, stored, and processed in countries other than your country of residence, including the United States and member states of the European Union.
Transfers from the EEA/UK to Third Countries
When we transfer personal data from the European Economic Area or United Kingdom to countries that have not been recognized as providing an adequate level of data protection, we rely on lawful transfer mechanisms including:
- Standard Contractual Clauses (SCCs): We use the European Commission-approved SCCs with our data processors and sub-processors in third countries to ensure appropriate safeguards are in place.
- Adequacy Decisions: Where the European Commission has issued an adequacy decision for the destination country, we rely on that decision as the legal basis for the transfer.
- UK International Data Transfer Agreements (IDTAs): For transfers from the UK, we use the UK IDTA or UK Addendum to the EU SCCs where applicable.
By using our website or services, you acknowledge that your personal information may be transferred to and processed in the United States and other countries. We take steps to ensure that such transfers are conducted in compliance with applicable data protection laws and that your information receives a level of protection consistent with the principles set out in this policy.
11. Policy Changes
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you through one or more of the following methods:
- Posting a prominent notice on our website homepage or the privacy policy page
- Sending an email notification to registered subscribers or active clients
- Updating the "Last updated" date at the top of this policy
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website after any changes to this policy constitutes your acceptance of the updated terms. If you disagree with any changes, you should discontinue use of our website and services and may contact us to request deletion of your personal data.
For material changes that require your consent under applicable law (for example, changes to how we use data in ways incompatible with the original purpose), we will seek your explicit consent before implementing those changes.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please do not hesitate to reach out. We are committed to resolving all privacy inquiries within 30 days of receipt.
Privacy Inquiries
For all privacy-related matters, including requests to exercise your data rights, please contact our privacy team:
- Email: privacy@optirankstudio.com
- Subject line: Please include "Privacy Request" or "GDPR Request" or "CCPA Request" as applicable
- Response time: We aim to acknowledge all requests within 5 business days and provide a substantive response within 30 days
Mailing Address
Optirank Studio LLC
Attn: Privacy Department
2232 Dell Range Blvd, Suite 303 1513
Cheyenne, WY 82009
United States
General Inquiries
For general business inquiries not related to privacy, please visit our Contact page or email us at hello@optirankstudio.com.